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SHAMPOO CONCENTRATE BAR | NORMAL TO DRY HAIR | FRESH FLORAL SCENT | VEGAN & PALM OIL-FREE | PLASTIC-FREE | NATURALLY DERIVED INGREDIENTS | HOME COMPOSTABLE PACKAGING | SAFE FOR SEPTIC TANKS & GREYWATER
Ethique's Hydrating Concentrate Shampoo is the world's first shampoo concentrate in a bar, perfect for eco-conscious individuals who love liquid shampoo but want to reduce their plastic waste.
Made with sustainably sourced, naturally derived ingredients like peppermint oil and coconut oil to help nourish hair. This cruelty-free and vegan shampoo is ideal for normal to dry hair, and is safe for septic tanks and greywater systems.
Each bar makes up to 350ml of liquid shampoo, and comes in 100% plastic-free home compostable packaging.
Also available in Unscented and Balancing Concentrate Bars. Naturally good for you & the planet:
Free from Soap, Sulphates, Silicone, and Parabens for a toxin-free, hair-loving wash
Packed with sustainably sourced ingredients and essential oils for maximum benefit
Meet Brianne, the passionate founder of Ethique, who started her journey back in 2012 in her Christchurch home, mixing formulas in her kitchen and formulating the first-ever solid shampoo bar, Mintasy, as an alternative to the staggering 80 billion plastic shampoo and conditioner bottles that are thrown out globally each year.
Frustrated by the amount of waste created by the cosmetics industry, Brianne's deep passion for the environment and science drove her to learn cosmetic chemistry and formulate plastic-free, cruelty-free, and vegan products with ethically and fairly sourced ingredients, paying staff a living wage, donating 2% of sales, and remaining plastic-free.
Today, Ethique offers a range of skincare, home, and pet products, all with the goal of preventing plastic bottles from being made and disposed of in landfills around the world.
How to use
Snap the bar into triangles along the indented lines and place the pieces in a heatproof container. Pour 300ml (300g/10.15oz) of boiling water into container and stir until all of the pieces have melted and are well combined.
Pour contents into a bottle you already own and leave to cool. Shake bottle a couple of times during cool down.
Throughly wet your hair and apply shampoo to your roots. Massage in until you have a rich lather, then rinse thoroughly and follow with conditioner of your choice. Pair with the Hydrating Conditioner Concentrate for the ultimate duo!