Looking for a solid shampoo that can help nourish and define your curls?
Look no further than Professor Curl from Ethique, a pH-balanced shampoo bar that gently cleanses without drying out your hair. Formulated with a nourishing blend of shea butter, betaine (from sugar beets), and cocoa butter, and infused with a delicious scent of creamy coconut and invigorating lemongrass that'll leave your curls smelling just divine.
Each bar comes in a plastic-free home compostable box, replacing up to 3 bottles of shampoo and giving you up to 80 washes. What else could you ask for from this vegan, eco-friendly, cruelty-free, and palm oil-free shampoo bar?!
Meet Brianne, the passionate founder of Ethique, who started her journey back in 2012 in her Christchurch home, mixing formulas in her kitchen and formulating the first-ever solid shampoo bar, Mintasy, as an alternative to the staggering 80 billion plastic shampoo and conditioner bottles that are thrown out globally each year.
Frustrated by the amount of waste created by the cosmetics industry, Brianne's deep passion for the environment and science drove her to learn cosmetic chemistry and formulate plastic-free, cruelty-free, and vegan products with ethically and fairly sourced ingredients, paying staff a living wage, donating 2% of sales, and remaining plastic-free.
Today, Ethique offers a range of skincare, home, and pet products, all with the goal of preventing plastic bottles from being made and disposed of in landfills around the world.
How to use
Wet your hair, bar, and hands, and gently slide the bar from root to tip 3-4 times. Once you’ve got the desired amount of product, place the bar out of direct water and use your hands to build up a lather.
Rinse out completely. For best results follow with your favourite conditioner bar.
To get the most out of your bar, store out of direct water and let drain completely between uses.