Aleph Beauty - Essentials Edit Bundle (10 Shades)

Concealer/ Foundation:
*Caprylic/Capric Triglyceride, *Theobroma Cacao (Cocoa) Seed Butter, Oryza Sativa (Rice) Bran Wax, *Ricinus Communis (Castor) Seed Oil, *Simmondsia Chinensis (Jojoba) Seed Oil, Octyldodecanol, Euphorbia Cerifera (Candelilla) Wax, Silica, Microcrystalline Cellulose, Magnesium Stearate, Alaria Esculenta Extract, *Totarol, Ubiquinone, Tocopherol, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Oil, Trihydroxystearin, Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499). *Organic

Moon Radiance Balm:
*Caprylic/Capric Triglyceride, Butyrospermum Parkii (Shea) Butter, Euphorbia Cerifera (Candelilla) Wax, *Theobroma Cacao (Cocoa) Seed Butter, *Ricinus Communis (Castor) Seed Oil, Oryza Sativa (Rice) Bran Wax, *Simmondsia Chinensis (Jojoba) Seed Oil, Silica, Hydrogenated Castor Oil, Trihydroxystearin, Magnesium Stearate, *Totarol, Ubiquinone, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
* Organic - Gluten Free. Cruelty Free. Fragrance Free. Vegan

Serum/ Primer:
Ethyl Macadamiate, Coconut Alkane, Heptyl Undecylenate, Silybum Marianum Ethyl Ester, Triheptanoin, Camellia Japonica (Camellia) Seed Oil, Jojoba Esters, Terminalia Ferdinandiana (Kakadu Plum) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Coco-Caprylate/Caprate, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol, Hibiscus Syriacus Callus Extract, Santalum Album (Sandalwood) Oil

Brush:
Aleph brushes are made from a proprietary fibre created to mimic animal hair with a root and tip for pro application. Even though the brushes and fibres are made from plastic, this was a necessary choice to keep them performing professionally while remaining vegan friendly and long lasting.

Mixing Tool:
Made from stainless steel.

Meet Emma, the visionary founder of Aleph Beauty.

With a background as a top makeup artist, Emma understands the intricacies of beauty inside out. But she also knows that true beauty extends beyond the surface – it encompasses a harmonious relationship with our planet.

Driven by the concept of oneness, Emma's journey led her to discover the significance of the first letter of the Hebrew alphabet - Aleph, representing divine unity in its entirety. Inspired by this profound symbolism, Emma set out to create a makeup range that resonates with both inner and outer beauty.

Based in the picturesque landscape of New Zealand, Aleph is not only crafted with care but also owned and operated locally. Emma's passion for sustainability and conscious beauty drives every aspect of the brand, making Aleph a testament to the perfect blend of artistic expression and environmental responsibility.

Concealer/ Foundation:
Use the Aleph Mixing Tool to decant a small amount onto the back of the hand and apply using the Aleph Diffuser Brush.

Pro Tips:
Full Coverage Concealer: apply with the fingertips.

Buildable Foundation: buff into the skin with Diffuser Brush.

Tinted Serum: mix with a drop or two of Serum/Primer and smooth onto the skin with the fingertips.

Moon Radiance Balm:

Highlight: Apply to the high points of the face using the finger tip.

Glow: Mix a scraping of Radiance with Concealer/Foundation and buff into the skin with Aleph Diffuser Brush for the ultimate glowing complexion.

Radiate: Add a drop of Aleph Serum/Primer to a scraping of Radiance for an all over glow prior to foundation application.

Serum/ Primer:
Experience the benefits of this protective and nourishing serum. Incorporate it into your skincare routine by gently applying 2-3 drops to the palms of your hands and pressing it into your face for optimal results.

Get your makeup game on point by using this serum as a makeup primer. Apply it as described above before using Concealer/Foundation, ensuring to avoid the eye area to prevent creasing.

Achieve a light and nourishing veil of coverage like a tinted serum by blending 1-3 drops with Concealer/Foundation.

Brush:
Use gentle swirling motions to buff Concealer/Foundation into the skin. Take time when applying to ensure an even, smooth finish. Layer to the desired coverage.

Mixing Tool:
Use mixing tool to remove the desired amount of concealer/foundation and radiance balm from the vessel and place onto top of hand.

Packaging: 
The packaging is made of cardboard and printed with vegetable-based ink. It is designed to be easily compostable at home or can be buried in the soil, where it will fully decompose and benefit the worms. Go worms! You can also dispose of it in your kerbside recycling bin.

Sticker:
This little one is home compostable too, so pop it into your soil and watch it return to the earth.

Glass Vessels, Pipette + Metal Lid:
Aleph reuses these (YAY), so you can send it back to us. We collect them and send them to Aleph to be cleaned and reused. The pipettes are properly recycled through the Aleph take back recycling program. 

Brushes:
This brush is designed to last a lifetime with the right care. However, all Aleph brushes are accepted in the Aleph take back recycling program and can be sent back to us to ensure they are properly recycled. 

Mixing Tool: 
This tool is designed to last a lifetime with the right care and can be used for many purposes if you no longer wish to use it in your make up routine. However, if you wish to recycle this tool, we recommend taking it to your nearest scrap metal recycling facility.