Meet the natural and buildable Lift/Lengthen Mascara from Aleph Beauty- a consciously crafted formula designed to elevate, define, and add volume to your lashes.
The unique Aleph Peptide Blend helps to nourish your lashes at the follicle and strengthen brittle ones, promoting healthy hair growth and lengthening over time. This 100% micro plastic-free, smudge-resistant, and flake-free formulation ensures a natural and stunning look that lasts. The mascara is water resistant, not waterproof (as that would need a harsh synthetic additive).
Enriched with nourishing plant waxes and a specially developed coated natural pigment, this mascara enhances and conditions your lashes for a captivating effect whilst providing intensified depth and a luxurious silky smooth finish.
With a background as a top makeup artist, Emma understands the intricacies of beauty inside out. But she also knows that true beauty extends beyond the surface – it encompasses a harmonious relationship with our planet.
Driven by the concept of oneness, Emma's journey led her to discover the significance of the first letter of the Hebrew alphabet - Aleph, representing divine unity in its entirety. Inspired by this profound symbolism, Emma set out to create a makeup range that resonates with both inner and outer beauty.
Based in the picturesque landscape of New Zealand, Aleph is not only crafted with care but also owned and operated locally. Emma's passion for sustainability and conscious beauty drives every aspect of the brand, making Aleph a testament to the perfect blend of artistic expression and environmental responsibility.
How to use
Apply to the lashes from root to tip using the wand provided. For a pro natural application, apply using Aleph Mascara Fan Brush. Replace cap tightly after use and store in a cool, dry place out of direct sunlight.
End of life
The packaging is made of cardboard and printed with vegetable-based ink. It is designed to be easily compostable at home or can be buried in the soil, where it will fully decompose and benefit the worms. Go worms! You can also dispose of it in your kerbside recycling bin.
This little one is home compostable, so pop it into your soil and watch it return to the earth.
Glass Vessel + Wand:
Aleph reuses these (YAY), so you can send it back to us. We collect them and send them to Aleph to be cleaned and reused. The wand will be correctly recycled through their Aleph recycling program.
5.0Based on 1 Reviews
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As someone who used to get eyelash extensions for quite some time - now giving them up due to waste, cost and nasties. I still live for long standout lashes and this product gives exactly that!! Very happy with my purchase! ❤️