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April 26, 2024 2 min read


Welcome back GFZ's!

In the world of snacking, there are few icons as recognisable as the Pringles tube – that cylindrical container housing our beloved stackable chippies. But whilst this irresistible snack might be a favourite, it is an item that comes with confusion in the recycling world. 

Their packaging is similar to tetra packs, a cardboard style vessel with a foil lining; and while it all seems pretty simple to just pop in your recycling bin unfortunately they are lined with plastic. 

Recycling packaging made from mixed materials poses a significant challenge due to the complexity of separating and processing these materials. These layers are fused together during manufacturing to enhance product functionality or aesthetics, making it difficult to disassemble them for recycling. As a result, facilities equipped to handle mixed-material packaging are limited, and the sorting process becomes labor-intensive and costly. Consequently, much of this packaging ends up in landfills, contributing to environmental pollution and resource depletion.

But that is all about to change for Pringles!

Yes, Pringles is embracing recyclable paper packaging, much to the delight of eco-conscious snackers everywhere. They've replaced the metal bottoms of Pringles tubes with paper fibre-based ones, with the majority of the paper sourced from recycled material. 

The paper-based tube not only preserves the flavour of our favourite crisps but also allows for easy recycling. No more struggling to decipher recycling symbols or worrying about mixed materials! While it still contains a recyclable plastic lid we hope to see that disappear and be replaced soon also - with trials already underway as pictured above!

Pringles has voiced that this move isn't just about environmental responsibility – it's about meeting consumer demand for sustainabilityThat's right, your voice is being heard! With more people conscious of their environmental footprint, businesses must innovate. Boom!

While we don't love patting Proctor and Gamble on the back (they own Pringles), we think this change will hopefully inspire others to review the end of life of their products and keep increasing amounts of waste out of landfills.

So where can you get your hands on these guilt-free Pringles? Well, Belgium, the UK, and the Netherlands are just the beginning. Soon, this eco-friendly packaging will grace shelves across the world.

Thanks for tuning in GFZ's! We will see you next week but for now we think you'll love this happy Earth news story here about the Funding Boost for WA E-Waste Projects: A Fun and Informative Boost for Sustainability, it's a goodie! 

Much love, 

GFZ Team xox 

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